Why we “Celebrate America”
This verse by Henry Van Dyke is one of our favorites. In the space of four lines, it captures how we feel about our magnificent country we are so fortunate to live in. America will always be our home, and it is where our heart is.
Visitors and Americans alike know the breathtaking natural diversity of America, where one can drive from the California coast to the Rocky Mountains to the desert in a matter of hours. The Mississippi river, the ancient Appalachians, the Florida Keys and the Everglades - these natural wonders weave a miraculous fabric of beauty that’s unique in the world. America is also driven by passion for the spirit of innovation, perseverance, and the continuous mission to better ourselves. It is this drive that guides us as a nation on a daily basis.
When we started Lime & Leaf we had two important ideals we wanted to embrace and sustain: beautiful craftsmanship inspired by nature, and celebrating America. What we didn’t know as we wrote our business plan was just how important the second ideal would become to us.
As we embarked on our journey designing and making our products we started to realize just how little textile manufacturing is done in our country anymore. This realization compelled us to be certain we did our part to help revitalize this industry in America. America has given to us all our lives - now it was our mission to give back. “Giving back” at Lime & Leaf means giving back to the communities that make our goals possible. For example, a percentage of every Lime & Leaf product sold will be donated to the NC State University College of Textiles. This incredible institution is the global leader in textile innovation, and the only remaining college in the U.S. devoted entirely to textiles. “Giving back” also means making the conscious choice to have our products designed and made here, in the USA. It means seeking out the craftspeople and companies that are found coast-to-coast, and developing sustainable partnerships. It means working together for the benefit of everyone - from designer to manufacturer, to you, our customer.
American industry makes great products. We also design and create with the world’s most diverse cultural population. America, the greatest melting pot in human history, is the foundation for this diversity. We are a nation of talent working together to produce and fulfill needs that make a better life. By making great products at Lime & Leaf, we strive to delight customers, create jobs, and continue to grow and produce. This is the cycle that revitalizes existing industries and can ignite new ones. We are honored to be a part of it.
America is also a quilt of beautiful natural elements, the most important artistic aspect of Lime & Leaf. It’s almost incomprehensible the vastness of terrain and foliage from north to south, east to west. Choosing our natural inspiration each season in design is as enjoyable as it is challenging, because the options are limitless. It is our hope that through our eyes and the eyes of our designers, craftspeople, and artisans, we will bring the beauty that is America into your home.
|Inspiration - the calm of the Keys!||Translation - the softest sheets ever!|
As we move forward on our journey at Lime & Leaf, we know we’re on a journey of discovery – discovery of the natural beauty of our country, and the equally wonderful experience of meeting the craftspeople, artisans, and business owners that make us who we are.
We hope you will join us in our Celebration!
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